I built a corporate B2B blog from nothing to 300,000 pageviews per year, an active lead pipeline and a major PR pitching platform.
The result of customer community-based contests that I concepted and directed, which also generated 3x the average community engagement and 2-3x the average leads for the community.
408% Increase in Conversions
The increase in display ad conversions I generated year-over-year, while also increasing paid search conversions by 227%.
70% Cost Reduction
The cost per conversion cost reduction I produced in my first year in charge of PPC for a billion dollar global company.
40% Organic Traffic Increase
I lead a 40% increase in organic traffic year-over-year for a B2B website in a mature industry, while delivering a consistent 15-20% annual increase over the other 4 years in that 5-year span.
106% Organic Conversion Growth
The year-over-year growth in organic conversions I lead while boosting organic conversion rate by 47%.
Marketer of the Year
The award one retail electricity client won during a year when my agency took the client from essentially unknown in the marketplace to the third most recognized retail electricity company in Houston.
The amount of capital that investors committed to a newly-founded bilingual non-profit organization based on the branding and messaging I created.
30% Increase in Revenue
The year over year increase in revenue generated for one credit union’s annual campaign the year I concepted and wrote it.
BEST MONTH ON RECORD
The kind of month a retail electricity client had after we ran an integrated campaign I concepted and wrote.