Results

30% INCREASE

The year over year increase in revenue generated for one credit union’s annual campaign the year I concepted and wrote it.

$22 MILLION

The amount of capital that investors committed to a newly-founded bilingual non-profit organization based on the branding and messaging I created.

1,300 PAGE VIEWS PER WEEK

The number of page views per week of a corporate blog that started at zero visits only nine months before, and for which I was acting editor.

MARKETER OF THE YEAR

The award one retail electricity client won during a year when my agency took the client from essentially unknown in the marketplace to the third most recognized retail electricity company in Houston.

BEST MONTH ON RECORD

The kind of month a retail electricity client had after we ran an integrated campaign I concepted and wrote.

32.5% OPEN RATE

The open rate on an email I wrote while working as an in-house copywriter that also garnered a 13.7 percent click-through rate and landing page bounce rate of only 18.34 percent.