February 25, 2016
Content and digital strategy and marketing blog

DFW Creative Organizations

Looking to get more involved in the creative community? Want to get together with people who will laugh at your kerning jokes or feel as strongly […]
February 11, 2016
Content and digital strategy and marketing blog

B2P Marketing and Why your Competition Isn’t Your Competition

I spent the first several years of my career on B2C marketing. I’ve spent the last several years on B2B marketing. Until I realized I’ve really […]
January 27, 2016
Content and digital strategy and marketing blog

Declaring Things Dead is Dead

Medium. It’s a social publishing platform that’s started to get more attention lately. So I thought I’d dig into it a bit more, create an account, […]
January 13, 2016

2016 Content Conferences

Is more continuing education around content marketing and content strategy among your New Year’s resolutions? Or maybe you boss/company finally approved some budget for keeping your […]
September 2, 2015
Content and digital strategy and marketing blog

6 Surprising Ways to Reduce Your Content Translation Costs

If your business operates somewhere that more than one language is spoken, you’ll eventually have to face the question of translating content. Having worked at a […]
August 11, 2015

Shamelessly Sharing Other People’s Content for Personal Gain

It’s 9:15am, shortly after I’ve scheduled a tweet to go out. My phone buzzes once, then twice. I flip it over to see retweet alerts. “Nice,” […]
September 14, 2014
Content and digital strategy and marketing blog

How Copywriters Can End the War With Legal

Legal departments. It’s their job to avoid risk. And as copywriters, it can seem like their job is to sap all personality and effectiveness from our […]