November 30, 2020
While meetings are typically intended to move work forward, they can quickly derail productivity. In some cases, excessive meetings can even affect morale, as they generate […]
November 19, 2019
TopRank interviewed me on their Break Free B2B series. We discuss sophisticated attribution, merging content strategy with SEO, and creating operational structure to get the most […]
August 7, 2019
On Yours in Marketing, Blake Emal and I discuss the power of content strategy in marketing, how you can put data at the forefront of your […]
April 21, 2019
On martech wizard Mike Lamb’s show, Insert Topic, we go on a rambling journey across topics including search engine optimization (SEO), conversion rate optimization (CRO), pay […]
July 20, 2018
I was recently talking with Houston marketing recruiter Raegan Hill about the definitions of content-related job titles, like content strategist, content marketer, and content marketing writer. […]
May 8, 2018
Here in the Dallas area, we’ve had an unusually cold spring. But it’s about to warm up. And that means it’ll be prime season for the […]
February 6, 2018
I recently got a smart watch. It’s the one pictured in this post. I intentionally chose this model by Fossil because I wanted a watch that […]